Video: Cima Coppi

Post di Redazione del 29 marzo 2016 in NEWS

How far can wool actually take you? That was the question Cima Coppi, Galen Lofstedt and I debated when laying down the story for this film.

Over a few Spanish pinchos and Mahou lagers Lawrence, one founding member of Cima Coppi, recounted his early days riding from Sweden to Spain on only his single speed bike and in his wool sweater.

Or his adventures in Italy riding each stage of the Giro at the crack of dawn before the professionals hit the road for the day, all done in his one wool sweater.

Indirectly this really served as product testing that later laid the foundation for the company that Cima Coppi has become, a humble, custom fit wool cycling garment company based in Asturias, Spain.

This inspired Galen and I to create a film that paid homage to these stories and the distances wool can travel. In the film we hope that you get the feeling of never ending pursuits of adventure all in one custom made blue wool sweater.

None of this film would have been possible if it weren’t for the support from Cima Coppi.

To clarify I hunted them down and demanded that we make a film together because I love what they stand for and their belief in an old but still very effective material called wool.

You can check out what they are all about at http://cimacoppi.cc

Galen Lofstedt was also instrumental in crafting the story for this film and we couldn’t have done it without him. You can check out more of his work at http://www.galenlofstedt.com

Last but not least this film features, again, original music from Kurtis So. The guy keeps cranking them out. You can scope more of his jams at https://soundcloud.com/kurtis-so and http://www.kurtisso.com

If you’d like to learn more about this project you can find a summary on my page at http://www.areyoujamin.com/cima-coppi or search #cimacoppifilm on Instagram.